
LORETTA HAMILTON | ARTIST. COLOUR DESIGNER. CREATIVE DIRECTOR. AUTHOR.
"Because that fascinating life you dream of – It’ll show up the moment you do!" - Loretta Hamilton
READ AND LEARN.
What Is My Fascinating Individual Style?
We all need – crave and seek out – opportunities to learn and discover ways to express our feelings and dreams and to communicate our ever-evolving selves.
With an enriched self-perception and a few fundamental design principles, you can make creative choices that express beauty and vitality without compromising your true self, values, or beliefs.
What people are saying...
"This book isn’t just about what to wear. It’s a unique exploration into personality and its foundational connection to individual color and style. Loretta has a remarkable ability to distill complex ideas and systems that bridge the nature of who we are on the inside and how we can skillfully and artfully show up on the outside. If you’re a style seeker or in search of deeper inner-standing, this book will refine your self-perspective and provide deeper insight to make your aesthetic world a better place with Fascinating Individual Style."

"This book is truly fundamental research on personal style. It leads you step-by-step through color and design theory ending with the truly original style portfolios. This book is for those who are looking for the deep knowledge and logical answers."

"I feel like Loretta wrote this book for me! I am all about color and when I sat down to read this book my first thought… “I wonder why there are no pictures”. As I got into just the first few pages, I got my answer. This book is about limitless thinking, limitless possibilities, and daring to dream! You’ll discover the true you and not the “you” you think you should be. And just like the title, you’ll find this book fascinating!"

"This book is a fun and delightful look in even more depth as I always discover something new! Easy to break down a chapter and use it as a reference, especially the personality types."

"Loretta has curated much of the color and style information that has arisen from Suzanne’s foundational work and intertwined it with personality theories, anchoring it in the Big 5 Aspect Scale Assessment to create her unique 64 Fascinating Individual Style Folios. If you are a DIY’er you’ll find loads of information to help you discover which personality facets resonate with you and how they can be best expressed through the physical facets of color, line and texture along with some inspiration for what impression you can make with your personal style aesthetic."

“I encouraged Loretta to take the complex matrix of principles and form it into a simple to UNDERSTAND procedure. To teach people WHY, and not just how to accomplish the task. She's achieved this with her concept and framework shared in this book.”

"The importance of discovering 'who you are in your own story' cannot be overstated. Exploring the facets of what makes you "you" are found in this incredibly profound deep-dive into your style personality, how you present the "real you" - as you should want to do in all places and situations. Your style, wardrobe, scarf or jewelry, and even your wall decorations... each tells you and others who you ARE. Loretta Hamilton's book is a fun yet informative read, and you will meet yourself there."

"As an independent business owner and educator, I’m constantly looking for ways to improve myself and my image so that I can be more relatable and productive with my students. Loretta Hamilton’s book, What is My Fascinating Individual Style?, offers a new way to explore your mind and find purposeful self-expression.

"Loretta Hamilton’s book “What is My Fascinating Individual Style?" is a wonderful guide for anyone who is looking for fun and inventive ways to look, fashion, style and decorating. She uses psychology, behavior, and physical appearance to define ways to look at color and style to help you define how you want to present yourself to the world. It is a fascinating concept brought to the forefront to make sometimes difficult personal decisions fun. I plan to use the concepts to make my paintings better and change how I will present myself and my art in a different light. I loved It. 5 stars!"

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STRATEGY + PSYCHOLOGY + DESIGN.
Helping you tell your story in living colour and vivid detail — Whatever your adventure.
Discover your Fascinating Aesthetic Advantage and balance the individual, business, and creative aspects of showing up in the world — without compromising your true self, values, beliefs, or comfort.
